Hudson's HUMAN Side

As a leader in international supply chain management, Hudson Shipping Lines, Inc. is often put in a position to observe firsthand the crises and deprivations which threaten the global disadvantaged. Established in 1999, the Hudson Shipping Lines Humanitarian Action Network (HUMAN) is designed to leverage Hudson’s assets and experience to respond to and alleviate these global concerns.

Mission Statement

HUMAN is a broadly focused charitable fund with access to Hudson’s resources and international expertise with the purpose of identifying and advancing short and long term humanitarian goals

Structure

HUMAN possesses a self-contained organizational structure which locates relevant projects, develops a strategy for Hudson involvement, and then executes that strategy. HUMAN has a budget drawn from a portion of Hudson profits, however Hudson makes additional funding available to HUMAN when the situation demands it. With decision making directed by a small team, and support sourced from Hudson’s considerable resources and dynamic employees, HUMAN has both the agility and strength to realize its ambitious objectives.

Criteria

HUMAN looks for challenges where a strong Hudson influence can make a difference, either through long term projects (such as cancer research) or shorter term solutions (such as mosquito nets). HUMAN gives special consideration to areas where Hudson Shipping expertise enables it to be more effective than other organizations, i.e. areas where Hudson’s local contacts or understanding will enable it to provide a unique perspective on the problem. HUMAN focuses primarily, but not exclusively, on projects in the following areas:

Disease Research and Prevention: HUMAN aggressively supports both proactive and reactive efforts to contain, control, and cure a wide variety of diseases. HUMAN has the capability to work through local authorities to distribute critical supplies such as vaccines, mosquito nets and medication while at the same time possessing the relationships and funding necessary to make a difference through advanced research. HUMAN’s comprehensive approach to disease mitigation and prevention is a shining example of its pursuit of humanitarian advancement.

Poverty Alleviation: In many ways, it can be said that poverty is the deprivation from which all others spawn. It is the poor who lack access to the proper medicines to stave off disease, resources to avoid or mitigate disasters, and education to better their position. In many parts of the world, the cycle of poverty can look almost unbreakable. HUMAN rejects the presupposition. HUMAN looks to lift people out of poverty through both the traditional methods such as school funding and direct aid as well as cutting edge methods such as microfinance and philanthropic development.

Disaster Relief: When disaster strikes the humanitarian implications can be astonishing. The gap in simple services such as food delivery, potable water availability and basic medical care can put millions at risk. HUMAN excels in situations such as this. HUMAN’s directory responsibility is concentrated in a few key persons which allows for rapid decision making in times of crises. This dexterity, combined with access to Hudson’s expansive logistic capabilities and deep local knowledge, means HUMAN can swiftly assess the magnitude of any disaster and respond to it with focus and zeal

Conclusion

HUMAN creates a framework where Hudson resources are combined with the energy and knowledge of Hudson employees to make a difference in lives around the world. Through close involvement with projects ranging from disaster relief to charitable development, HUMAN insures that Hudson is known not only for its commercial prowess but also its impact among those in need.

If you wish to assist the HUMAN Project with their efforts, please contact your local Hudson office.